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Korean vs EnglishHonorifics, register, and the nuance machines miss

Korean encodes who is speaking to whom directly into the grammar. Here's why that trips up everything automated.
Register is not optional
The same sentence changes shape depending on the relationship between speakers.
Why it matters commercially
Get the register wrong and your brand sounds either cold or unprofessional — with no obvious error to point at.
Have something that needs translating?
Tell me about your project — I reply personally, usually within 24 hours.
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